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Peter Drucker Quotes On Marketing. “ whenever you see a successful business, someone once made a courageous decision. Concern and responsibility for marketing must therefore permeate all areas of the enterprise.”
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Marketing and innovation produce results; Training and development must be built into it on all levels—training and development that never stop.” (the essential drucker) All the rest are 'costs'.
Drucker considered marketing to be the responsibility of the managing leadership within a business, not a separate function.
Peter drucker — american businessman born on november 19, 1909, died on november 11, 2005. Leadership is doing the right things. It encompasses the entire business. Drucker continued to stress in his early writings on marketing that marketing channels and in particular, industrial distribution were not well understood as evidenced by the following quotes:
